The UrgentRx Relief Team

Bios are usually boring to read. But take a look, and you’ll see that everyone on the UrgentRx management team has one thing in common. They know what it’s like to stick their neck out. Put their instincts and experience into an idea. And bring something new and different to the consumer market.

Jordan Eisenberg, Founder and President

If you want to understand UrgentRx Fast Powders, look no further than the fast-paced and effective management style of the founder.

Jordan is not an if kind of guy. He’s all when. And usually when means right now. He never shies away from a complex problem. With a true entrepreneur’s mentality, he asks “what if?” and refuses to work within the parameters of the status quo. Before founding UrgentRx, he started and sold two other successful companies (in addition to licensing a life-saving medical device invention) that have been touted in media such as The New York Times and CNN. Jordan’s tireless work ethic and drive for success have enabled him to create trust with investors, raise capital in an “interesting” economy, create a never-before-seen product line, and land that product line in major retail chains across the country. All in record time.

Kimber Ward, Vice President of Marketing

Our brand is more than a name, logo, or tagline. It’s a promise we deliver every chance we get.

Kimber will tell you a brilliant product is only the beginning of a marketing story. As an experienced creator of brands, her greatest strength is understanding the consumer mindset and using it to build awareness, consideration, and brand evangelism. As Vice President of Marketing at UrgentRx, she brings more than 20 years of consumer marketing and branding experience to the organization. She has worked with Keebler, Coca-Cola, and Pepsi, as well as private-equity-backed start-ups. As the marketing lead at Naked Juice, Kimber was responsible for the rebranding/marketing efforts that helped lead to the eventual sale to PepsiCo.

Tony West, Vice President of Sales

A great idea is worth nothing until you convince someone else of its value.

Tony brings 20+ years of consumer-packaged-goods sales experience across all major retail channels, including food, drug, and mass. He has been a senior-level sales executive at US Nutrition, a $3.2 billion manufacturer, marketer, and distributor of top-selling brands, including Nature’s Bounty, Osteo-BiFlex, Sundown, and Pure Protein. As a top sales executive at Schiff Nutrition, a leading manufacturer of premium vitamins and supplements, he helped grow the business to almost $300 million. He was also responsible for developing and executing the national sales plan that included the launch of Schiff Mega Red, which became the #1 selling brand in its category.

Meera Dhingra, Vice President of Finance

The consumer-packaged-goods arena takes a keen eye for statistics, a mind for finance and gut instinct for brands. Meera has all three.

Before joining UrgentRx, Meera spent ten years in various strategy and finance roles. She spent two years as independent consultant for companies, bankers, and funds in the consumer products space and spent eight years on Wall Street as a consumer products investment banker and a buy-side hedge fund investor. She also worked in the UBS Consumer Products and Retail Group, covering clients including Pepsi, Avon, Campbell Soup Company, and Diageo.

Brett Jurgens, Director of Operations

Delivering for our retail partners means knowing who, what, where, when—every morning, even before the first cup of coffee.

As Director of Operations at UrgentRx, Brett is logistics liberator, warehousing warrior, and master of all things manufacturing. Part juggler, part obsessive compulsive, he navigates UrgentRx through the complex issues that are part of formulating, packaging, and delivering a breakthrough product to the retail shelf. Brett learned to focus his eye and energy for details in the Private Placements Group at investment bank Piper Jaffray where he helped raise $20–$100 million for private companies in the consumer products, healthcare, technology, energy, clean tech, and finance industries.

UrgentRx Board of Advisors

It's ironic that board meetings are chronicled as “minutes.” For us, it's not about the minutes or even the hours. It's about lifetimes of experience from an eclectic and exciting team of doers. Our board provides sage advice, daring initiative, thoughtful analysis, and rebellious disdain for anything status quo.

Douglas Bierer, Ph.D.

UrgentRx is about improving medicines—and people’s lives. That’s fun, but it’s also serious business.

Dr. Bierer is president of Douglas Bierer Consulting, LLC, a firm focused on regulatory affairs and product development issues for non-prescription drugs and cosmetic products. Prior to consulting, Dr. Bierer served as director of Global Regulatory Affairs and Toxicology at P&G. He has more than 25 years of experience in FDA regulatory affairs and compliance, toxicology, and clinical development.

Kim Feil

UrgentRx sought out Kim for her marketing track record, her deep understanding of pharmacy operations, and her brilliance as a transformation catalyst.

As the former CMO of Walgreens, Kim’s “there’s a way” platform repositioned the company to become a leading community in health destination that delivered new retail, pharmacy, health, and multicultural growth programs. She has been named a “woman to watch” by Ad Age, Crain’s Chicago Business, and Consumer Goods & Technology; dubbed a “futurist” by Fortune Magazine in its 2011 nomination to its “executive dream team”; and recognized by Advertising Women of New York in 2010 for “changing the game.” Kim is also the chair of the American Heart Association’s Chicago Go Red for Women campaign.

Suneel Gupta

Anyone can get lucky once. But the people who can repeat success in a diverse set of endeavors are the ones who are on to something.

As Groupon’s Vice President of Product Development, Suneel spearheaded the company’s personalization engine and introduced new product innovations to the burgeoning multi-billion dollar deal-of-the-day industry. He also developed new products for Firefox while the Director of Mozilla Labs. And, in 2004, get ready for something totally different, he served as a speechwriter in the Clinton White House and as Deputy Platform Director for the Democratic National Committee.

Aaron Lamstein

We think it’s important to look at past successes. But as entrepreneurs, we know no one can drive success by looking in the rear-view mirror.

We seek Aaron’s advice because he co-founded Worldwise and grew the company from a concept to one of the leading suppliers of environmentally responsible pet products, selling over 100,000 products a day through 30,000 retail stores via most major retail channels. Aaron served as CEO until 2008, when he transitioned to a strategic advisory role as executive chairman. Worldwise was sold in 2011, and Aaron remains an active board member.

Dr. Jack Lewin, M.D.

We all want a brilliant, caring, and experienced doctor on our side. Our organization has a great one.

Dr. Lewin is the former CEO of the American College of Cardiology. He was responsible for all aspects of the 36,000-member organization and oversaw its $90 million annual budget. He has also been CEO of the California Medical Association, director of health for the state of Hawaii, and a primary-care practitioner. He was an advisor on health policy to President Clinton and has been honored with many awards, including the Health Leader of the Year Award from the U.S. Department of Health & Human Services, Commissioned Officers’ Association, and the Nathan Davis Award from the American Medical Association.

Thomas Morse

When it comes to medicine, we think differently. In fact there’s nothing like us on the shelf. Thomas gets that.

He co-founded Living Essentials, the makers of 5-Hour Energy and Chaser Freedom from Hangovers. As president, Thomas conceived both items and developed national and international distribution of these products through food, drug, mass, convenience and specialty retailers. He developed the core management team of Living Essentials, including roles across sales, marketing, production, and logistics. He has continued to serve as an adviser and consultant to several life sciences and related investment companies, including health and nutrition products, medical devices, and quality-assurance services.

Nancy Rosenzweig

We like big ideas. And “big-idea” people.

Nancy is a social-enterprise executive and strategist. She currently serves as managing director of Mamma Chia, an organic vitality beverage. As CEO at Natural Dentist, she led the rebranding and reformulation of the original product line, raised significant venture capital, and grew the company tenfold. Nancy has also served as CMO at Zipcar and vice president of marketing and communications at Tom’s of Maine. She was recently nominated as a director of Trillium Asset Management, a $1 billion firm focused on environmental, social, and governance issues.

Why Fast Powders?

Whenever and wherever a symptom strikes, UrgentRx Fast Powders deliver the right-now relief to put you back in control.

• Carry anywhere.
• Treat immediately without water.
• Fast-dissolving powders taste good.